The Story Behind Style Cat
CO-FOUNDER / CREATIVE DIRECTOR
Yuki Higson has always had a very strong entrepreneurial DNA with an enormous desire to help people. She began her first attempt at social entrepreneurship selling accessories made of recycled materials more than 10 years ago and at the same time, working with a community in Bulacan, Philippines to help her.
Yuki has a marketing degree and also benefited from studying in Central Saint Martins, London. Her creative expertise, intertwined with her husband's background in the corporate world - led the pair to create Style Cat. Style Cat products are born out of their great passion - traveling. On one of these trips, during a visit in Phuket, Thailand, Yuki noticed hotel guests were carrying the same beach bag, which whilst nice, could certainly be improved upon by Filipino artisans.
This sparked an idea to showcase Filipino craftsmanship as well as providing an opportunity for local communities to reach an international audience and displaying their craft.This craftwork is hugely popular and engrained in the Filipino culture and it was nice to see it admired throughout the world.
Through Style Cat's modern designs, Yuki's greatest inspiration is to give a global stage to beautiful traditional Filipino crafts made by artisans all over the archipelago. After all - it's meow or never.
STYLE CAT BOUTIQUE
In Haji Lane!
Style Cat is an eco-ethical fashion line that brings the freshest bag, swimwear and accessory styles for all the fashion-savvy curious cats out there. Our Style Catvocates have a genuine love for nature and the community, always adventurous and ready to make a statement. Our handcrafted pieces aims to create awareness, instill values of cruelty free products and show love for the environment – without sacrificing style and quality.
Each Style Cat collection celebrates traditional Filipino craftsmanship through weaving perfected over decades of practice intertwined with modern design. Style Cat is currently available in Singapore, Philippines, Thailand, Indonesia and Maldives. Carry your tote from the beach to the city! Order yours online now on www.shopstylecat.com.